So like, I tried advertising my Blizzard Trance page on Facebook. Here is some info:
Bid: $0.57
Type: CPM
Impressions: 247,343
Social %: 0.3%
Clicks: 126
CTR: 0.051%
CPC: $0.22
CPM: $0.11
Spent: $28.09
Basically for $30 I got about a quarter of a million impressions, 126 clicks and 65 likes. When ARC is done, Facebook could be a good way to advertise. Maybe we should also try Google Ads. For just a few bucks, we can reach a big number of people.
that might well be worth it.