Oddly enough, Im still thinking on this.
One thing I think needs to be present is the ability to have a fully packaged game, beginning to end. Thus, what we get from them needs to allow putting a company and distributer / publisher logos when the game is fired up. At the end of the game, we need a way to do Credits, not just a "Game Over" screen which is more like a Fail without any option to Win.
You know, since they are a business, they could take the Apple approach to grow the business. If I ever made a complete game that I wanted to sell commercially, for say 99 cents, I wouldnt mind sharing some of the profits with them. In the pro market, we'd be the developers more than we are the publishers, and we'd most likely still need a Publisher. If I made anything commercial in ANY engine, I'd need a Publisher. I just think it would be nice to have a publisher that would actually consider publishing an RM Game, and who better to do it than those who create the RM engines themselves! There are a couple, not many, but a couple of RM games that are total success stories! Something we'd all like the opportunity to be a part of.