Lol, we have a commercial here in the U.S. that states that over 70% of women don't like guys who have hard crusty hair caused by gel, so you better start keeping an even closer eye on that Blizzard

or your swinging days might come to a nasty end, Lol.
It's a commercial for AXE hair gel products that are supposed to shape and hold, while leaving the hair relatively soft. Mmm, Lol.